7 Tips on Making a Global Website Design (Part II)

The previous article listed some of the core points that should be kept in mind while getting a website made/revamped for your business. As we all know the Internet is location agnostic, implying geographical, social, political or economical barriers do not affect it. A person can access web from anywhere in the world, as long as there is connectivity. This aspect of the World Wide Web is incredibly powerful because it makes it feasible to reach audience, wherever they are. 

5. Make it easy for customers to Shop

If you plan to sell your products or services through your website, make it easy for consumers to access it. Offer an easy way for viewers to convert payment into their own currency. There are plenty of tools available to make such adjustments.

6. Offer benefits

Everyone who comes to your site would like to know what kind of benefits can you offer, why they should come to you and not go to your competitor. Such differences must be highlighted through subtle ways. Make sure that you are not too loud about what you are best at as it may force people to find out the faults in your business and highlight them in public.

7. Connect your site to social media

Social media is the most happening practice in the world of online marketing nowadays. International businesses demand international level networking by giving a chance to people to participate in your site through comments, forums etc., you can make most of it

This is our second list of steps that you must keep in mind while designing your site or getting it made, compiled on behalf of Indigo Ideas, a creative web design and SEO firm with its office in London. From the day it has commenced its business, its objective has remained same - work not only hard but also smart to make clients’ online business better. It's this belief that has continually named Indigo as one of the UK's top website designing agencies. Indigo’s experience in designing SEO optimised content managed and E-Commerce websites is unprecedented. Its sites are beautiful and are made while keeping accessibility in mind. Indigo doesn’t use templates but creates fresh designs for each of our clients. It knows how important it is to boost your business and the importance of a good website design for it.

_______________________________________________________ About the Author: Nitima is a seasoned content and SEO article writer and has worked on projects related content writing, blog, brochure writing and creating marketing collateral. She also has hand on experience in technical and business writing. You can find more about her work from her website WRITING ROUTES Nitima also maintains a blog - Offbeat Spirituality which gets around 2500 hits every day.

7 Tips on Making a Global Website Design (Part I)

It is 2011 and the world is growing. Everyday new inventions are replacing the past and making lives enriched in different corners of the world. In a where today’s technology might become outdated tomorrow; making a website design that appeals to viewers globally is certainly important. Here are few tips on how to do that:

1.       Use less images

If you plan to make a frequent use of your company logo, you’ll definitely be cutting out few of your audiences. Of course the suggestion here is not to get rid of all the images and replace everything with a text to make your site look utterly boring but you can use creative web fonts for creating text that is styled in your way.

2.       Optimise your site for speed

According to a leading London web Design Company, ensuring that site loads quickly regardless of who is opening is utterly important. Potential clients can come from anywhere and if your site can’t load on time, they’ll make use of it by skipping to your competitor’s website.

3.       Use colours to enhance the look

Different cultures connect with colours differently. So if you are making your site global, study the effects of colours carefully. For example, you may like to use ‘red’ to symbolise the festivity that your product brings to family but people may associate it with ‘danger’. Similarly ‘green’ can be seen as a sign of greed rather than ‘environmental awareness’.

4.       Keep space for growth in text

As your business will evolve, so will your text. Let there be sufficient space on your website allowing it to grow as and when there’s a need. Plan how you want your website to look like five years from now and then begin the work.

This is our first list of steps that you must keep in mind while designing your site or getting it made. 

About the company

Indigo is a creative web design and SEO firm with its office in London. From the day we have commenced our business, our objective has remained same - work not only hard but also smart to make our client’s online business better. It's this belief that has continually named us one of the UK's top website designing agencies. Indigo’s experience in designing SEO optimised content managed and E-Commerce websites is unprecedented. Our sites are beautiful and are made while keeping accessibility in mind. Why call us? Because we know about good design. We don’t use templates but create a fresh design for each of our clients. We know how important it is to boost your business. Care to know more? Call us today.

_______________________________________________________ About the Author: Nitima is a seasoned content and SEO article writer and has worked on projects related content writing, blog, brochure writing and creating marketing collateral. She also has hand on experience in technical and business writing. You can find more about her work from her website WRITING ROUTES Nitima also maintains a blog - Offbeat Spirituality which gets around 2500 hits every day.

5 Ways to Make your Website Rock

Have you ever felt horrified by the web design of a business website? While looking at a web page, are you put down by the way it is organised? Seen any website that was too cramped with images and content that you couldn’t even find out what it is for? Well, you are not alone. 

There are plenty of aesthetic travesties out there, all set to take any business down. Designing a website or getting it made from a decent London web Design Company isn’t a tough job if you know what you should know:

-          Find the purpose

What is the purpose of your website? Do you want to float it for your relatives to be in touch with you or inform your customers about your products or service? Most of the times the businesses don’t need elaborate multimedia websites but few pages that are pleasing and informative.

-          KISS

Keep it short and simple, unless you want visitors to run away from it as soon as they land. According to a leading London web Design Company, more than 60% of businesses that get their websites made like to stuff it with everything they know/gather.

-          Making the business personal

Put an emphasis on humanising your website. To most of your customers, you are a human. Let this be conveyed through your site design.

-          Highlight your products through complementary designing

Product galleries and shopping carts have become the chief ingredients of the e-commerce landscape, but that certainly doesn’t mean your website has to look stale. If you believe your products are attractive, make sure they look so on your website.

-          Target certain demographic location

Target special customers if you make something that helps them. Educate them about your product before trying to sell them. The combined effect of the colors, textures, typography, and photography is a cheap way to get high-quality website, says a leading London web design company.

  

If this is what you have in your mind too, speak to Indigo Ideas. Indigo is a leading Web Design Company in London and offers complete end-to-end solutions to your business needs. IF you live or have business at or near Middlesex, Barnet, Harrow, Brent, Edgware, Finchley, Borehamwood, Mill Hill, Colindale, Hendon, Canons Park, Stanmore and Crouch end, Indigo is just a call away.

_______________________________________________________ About the Author: Nitima is a seasoned content and SEO article writer and has worked on projects related content writing, blog, brochure writing and creating marketing collateral. She also has hand on experience in technical and business writing. You can find more about her work from her website WRITING ROUTES Nitima also maintains a blog - Offbeat Spirituality which gets around 2500 hits every day.

Generating Ideas for Web Development

Generating new ideas for web development becomes a stale job if the person doesn’t know how to exercise his or her intelligence. Precisely for this reason we see many web development firms begin their journey downwards and with lack of creativity, give up on sustaining their business. 

According to a web development firm London, the difference between owning fate and becoming slave to it is the outlook. Every professional work requires creative outlook and lack of it leads to limited vision.

It is not uncommon for a web development London agency to get clients who are dissatisfied with the work and continuously look for amendments. This often happens when the designing agency is unable to bootstrap its innovative ideas and take them from concept to completion.

It is a well known fact that necessity is the mother of invention. Sometimes it is good to add sidecar projects that may be unrelated to your direct expertise into your portfolio. It helps to break monotonousness and you’ll be surprise to see how this practise improves your productivity. Use this technique to merge creativity with ingeniousness and know how to extract this from the dullness of the day-to-day operations.

Sometimes design agencies try too hard to be perfect. We all must remember that sometimes our greatest ideas may turn out to be an utter waste of resources, time and energy. Yes, we refuse to acknowledge all the impractical implications of our thoughts and keep on pushing through them as a result of letting our stubborn nature getting the better of us. Know when to say “no” to yourself and save the extraneous and unnecessary hard work.

If you have your own business in London, Middlesex, Barnet, Harrow, Brent, Edgware, Finchley, Borehamwood, Mill Hill, Colindale, Hendon, Canons Park, Stanmore and Crouch end; and looking for you partner in success to help you formalise your web development ideas, contact Indigo. Indigo offers consultancy on wide range of businesses solutions to global clients and can assist you to leverage the skills and expertise related to your specific industry.


_______________________________________________________ About the Author: Nitima is a seasoned content and SEO article writer and has worked on projects related content writing, blog, brochure writing and creating marketing collateral. She also has hand on experience in technical and business writing. You can find more about her work from her website WRITING ROUTES Nitima also maintains a blog - Offbeat Spirituality which gets around 2500 hits every day.

IPhone Application for Kids

IPhone Application for kids is fast emerging as the growing trend. In the beginning of 2008, there were only handful of such applications but two years later, magnetism of the Education, puzzle and games collection has risen to more than 5000 applications. While some of these iPhone application development is done by companies that wish to promote it, their outsourcing is giving a lucrative business to IT firms over the world.

According to an iPhone Application Development London firm, Apple is the first organisation to have recognised importance of this extra emerging trend. During the annual Tech Summit of 2009, Apple featured 10 iPhone applications that were in demand for the tiny tots.

With the growth in technology, perceptions of people have changed. Soccer mom has now given place to the new iPhone mom and parents fancy distractions whereas their children when they're waiting in the air lounges or esteem restaurants like to remain busy otherwise. These applications are often educational in nature and can teach kids a lot of facts else than the academics. So much so is their impact that people have even learnt refining their motor skills using them.

Indigo is the best web design, mobile web design, iPhone Application Development and SEO solutions company with a track record of getting maximum business from referrals. Let Indigo work with you to take your business to a new level as it has done so for countless others before.

For reliable iPhone Application Development in London, Middlesex, Barnet, Harrow, Brent, Edgware, Finchley, Borehamwood, Mill Hill, Colindale, Hendon, Canons Park, Stanmore and Crouch end; companies and individuals can contact Indigo Ideas, a company that offers complete end-to-end solutions to your business needs. Indigo is also an iPhone application development company that provides custom iPhone apps development services.

_______________________________________________________ About the Author: Nitima is a seasoned content and SEO article writer and has worked on projects related content writing, blog, brochure writing and creating marketing collateral. She also has hand on experience in technical and business writing. You can find more about her work from her website WRITING ROUTES Nitima also maintains a blog - Offbeat Spirituality which gets around 2500 hits every day.

5 Steps to Building a Better iPhone Applications

As the market gets flooded with powerful devices and cheaper data plans, the users of mobile app is also on a rise. Here are the top five steps that can help you in better iPhone Application Development London

1.      Focus

Every consumer wants to see a clear application so while developing, keep the screen clutter to minimum. Keep your application as simple as possible without sacrificing effectiveness, usability and completeness. If its goal is to do multiple tasks, ensure that these are performed one at a time.

2.      Create better user experience

Every iPhone application depends on a great user experience to succeed. Maximize your chances of application success by using different approaches to your user interface. Keep the design simple. For web applications you can create the mock-up to show your ideas to others in HTML.

3.      Mark your approach

As per a leading iPhone Application Development London Company, the framework determines the ease and speed of creating the application. everyone has three options – Objective-C, web technology or a neat combination of these two.

4.      Using the right tools

Native iPhone apps require Mac OS X computer and an App Developer Connection membership. This will allow you to download the appropriate versions of Xcode and the iPhone SDK.

5.      Testing

Like any other software, iPhone Application Development is complete only after thoroughly testing it before releasing it to the public. The App Store has a code that gives power to users who have downloaded your app to rate it and write reviews. Every application’s review and average rating appears alongside the title and name of the developer in the app’s listing and searches. Apps with high rating sell more, so if you want to make profit – test, test and test again.

For reliable iPhone Application Development in London, Middlesex, Barnet, Harrow, Brent, Edgware, Finchley, Borehamwood, Mill Hill, Colindale, Hendon, Canons Park, Stanmore and Crouch end; companies and individuals can contact Indigo Ideas, a company that offers complete end-to-end solutions to your business needs. Indigo is also an iPhone application development company that provides custom iPhone apps development services.  

_______________________________________________________ About the Author: Nitima is a seasoned content and SEO article writer and has worked on projects related content writing, blog, brochure writing and creating marketing collateral. She also has hand on experience in technical and business writing. You can find more about her work from her website WRITING ROUTES Nitima also maintains a blog - Offbeat Spirituality which gets around 2500 hits every day.

3 iPhone Applications that let you Work Better

Looking around we find that iPhone application development has changed the way we live and work. From fun to guidance and productivity, developers have made iPhone applications our best friend. Here are some iPhone apps that help us to work better -

·      

T Take notes

Evernote

www.Evernote.com

A free application, Evernote lets you take a quick voice or text note. The app also has features that let you save images that you click and add notes against it. Another good attribute of it lets you keep your notes up-to-date online, on your home and work PC.

·     Staying connected

·     BeejiveIM

http://www.beejive.com/iphone/

Prices at $15.99, this iPhone app lets you stay connected on all the social media sites and messengers such as Twitter, Gtalk, FaceBook, MSN, AOL and more. We today have so many options of staying in touch with friends, family and colleagues – SMS, emails, phones – this application lets you cover all your bases and is fairly simple to use.

·     Maintain your blog

Wordpress

www.iphone.wordpress.org

Writing on your blog requires mood-setup and what so you do if you are standing on a bridge and wish to write but don’t have place to keep your laptop? iPhone Application Development London is takes care of users this requirement by letting you write blog posts, make quick edits, view or post comments. By integrating wordpress in the app, updating your site had never been so easy.

For reliable iPhone Application Development in London, Middlesex, Barnet, Harrow, Brent, Edgware, Finchley, Borehamwood, Mill Hill, Colindale, Hendon, Canons Park, Stanmore and Crouch end; companies and individuals can contact Indigo Ideas, a company that offers complete end-to-end solutions to your business needs. Indigo is also an iPhone application development company that provides custom iPhone apps development services.


_______________________________________________________ About the Author: Nitima is a seasoned content and SEO article writer and has worked on projects related content writing, blog, brochure writing and creating marketing collateral. She also has hand on experience in technical and business writing. You can find more about her work from her website WRITING ROUTES Nitima also maintains a blog - Offbeat Spirituality which gets around 2500 hits every day.

4 Tips on Making Your Site Mobile Compatible

As the rush of websites on the Internet is increasing, it has become all the more important for your business to stand apart. Mobiles browsers are the new ‘IN’ thing and having a mobile-optimized site from a London web Design Company can really make it stand apart from the rest. Though the latest smartphones devices like Google Android and iPhone can display a suitably formatted web page for smaller screens, making your website optimised for such platforms can make mobile browsing a much better experience for your customers.

London Web Design is where every level of budgets finds its destiny, and where you as an investor get highest return of every dime you spend. For making your site optimised for mobile users, you can either hire a professional London Web Design company or use a bunch of online services listed below:

·         MoFuse (www.mofuse.com)

MoFuse offers fairly simple way for small businesses and bloggers to create highly efficient mobile versions of their websites. The service ‘Mofuse for Blogs’ lets smaller sites and bloggers quickly mobilize their web site by using their RSS feed. Whenever someone accesses these sites from mobile, they are automatically diverted to “m. domainname.com.” For large businesses seeking a better control over their website, MoFuse offers premium service that lets webmasters use customizable options. If your business is based at London or nearby places, you can take consultancy services from any of the leading London web design company.

·         Mippin (www.mippin.com)

Mippin also offers free service to design the mobile version of your website. Though its options aren’t that extensive, but the mobile version created by is is viewable on almost all the WAP compatible mobile phone devices.

·         MobiSiteGalore

www.mobisitegalore.com

mobiSiteGalore also lets you create quick mobile versions of your website within minutes and offers some useful customization features. Use can use your laptop or mobile to create your mobile website.

·         WordPress Mobile Edition

wordpress.org/extend/plugins/wordpress-mobile-edition

This is easy if your blog or website is WordPress based. The plugin lets you define how your website must look on different handsets, so for example if you want iPhone users to see your mobile site but BlackBerry users to see the web version, you can control that using this plugin.

If you live in London or near North London area, Middlesex, Barnet, Harrow, Brent, Edgware, Finchley, Borehamwood, Mill Hill, Colindale, Hendon, Canons Park, Stanmore and Crouch end; you can contact your local London web design company to customise and integrate these special social media icons for your website or blog. Indigo offers the best web design, mobile web design and SEO solutions for the lowest prices in London. Work with it to take your business to a new level as it has done so for countless others before.

_______________________________________________________ About the Author: Nitima is a seasoned content and SEO article writer and has worked on projects related content writing, blog, brochure writing and creating marketing collateral. She also has hand on experience in technical and business writing. You can find more about her work from her website WRITING ROUTES Nitima also maintains a blog - Offbeat Spirituality which gets around 2500 hits every day.

Web Design for Non Profit Organisations

As the growing number of companies are maximising their reach through the Internet and enhance their profitability, non-profit organisations are not behind. Many such organizations have come forward to increase exposure and achieve their goals.

It doesn’t matter what size your NGO is? A London web design firm can create a powerful site to let you reach your target audience in medical, education, civic, arts or cultural sector. 

According to a leading London web design company, one of the challenges that a non-profit organization face as compared to their for-profit counterparts is keeping their site dynamic. Having a static website is more of a liability in today’s time as readers like to read new stuff every time they log on to their favourite site.

For this task, they need staff members who are smart enough to update the site regularly for new events and messages. Since most of such organizations are dependent on financial contributions to keep their projects run smoothly, securing large budget for a custom website with plenty of features is a challenge.

For their benefit, someone in the team must be aware about the content management systems. There are plenty of resources on net to find all the relevant information.

Content management system allows organizations to keep their content fresh without requiring a regular payout for website updates. Popular open source systems such as Joomla and Wordpress let you make the changes easily.If you run a NGO, you can also learn the tools required to set up online fundraising. If accepting online contributions, be sure to choose a London Web Design company that has experience in integrating payment processors and custom websites.

If you live in London or near North London area, Middlesex, Barnet, Harrow, Brent, Edgware, Finchley, Borehamwood, Mill Hill, Colindale, Hendon, Canons Park, Stanmore and Crouch end; you can contact your local London web design company to customise and integrate these special social media icons for your website or blog. Indigo offers the best web design, mobile web design and SEO solutions for the lowest prices in London. Work with it to take your business to a new level as it has done so for countless others before.

7 Social Media Icons That Look Cute

Website for every business is a must. Whether you run a one-man show or a full fledge industry, you can’t ignore the effect of Internet on your business. There are only few good firms that dominate the London web design scenario. 

So when you get your London web design company work on the backend programming of your site, don’t forget to ask them to make your pages social media active by including these icons -

The Latte Feel

Remember Twitter and Facebook signs in a coffee cup? The current latte selection is supported by only four sites – Digg and Stumbleon are the rest two, and really look good on a food blog or website.

The Ancient Look

Vintage is always in. You can’t deny the attractiveness of these textures that draws the eye. They’d make a great fit for an automobile site or blog.

Go Green

Yeah! I like the ‘green’ social media icons too as these save the hassle of declaring separately on the blog that I love nature and its plants. Try the grass icons of Twitter, Facebook and Digg. If you don’t know how to put them, a London web design company can perhaps help.

Use Vectors

Good to use if you plan to insert more than 5 social media icons on your blog or web page. They’re simple but very clean, and with the slightly raised look add a fine dose of texture.

Solve the mystery

Have you seen the ‘puzzle pieces’ of common social icons? If your site is all about mysteries or puzzles, it makes sense to use them.

Cushion to make you comfortable

How about snuggling up with Facebook? /nah! Not a very good idea but the cushion social media icons do look good if your site is about home furnishing and you wouldn’t find many web design companies in London which can embed it with elegance on your site.

Let Picasso share his magic

Had Digg been a Spanish invention, you would have seen Picasso’s effect on its logo long before. Well, Facebook and LinkedIn have Picasso’s effect too and offer special icons that can be used by sites dealing in paintings or other artefacts.

If you live in London or near North London area, Middlesex, Barnet, Harrow, Brent, Edgware, Finchley, Borehamwood, Mill Hill, Colindale, Hendon, Canons Park, Stanmore and Crouch end; you can contact your local London web design company to customise and integrate these special social media icons for your website or blog. Indigo offers the best web design, mobile web design and SEO solutions for the lowest prices in London. Work with it to take your business to a new level as it has done so for countless others before.

Facebook & Me

_______________________________________________________ About the Author: Nitima is a seasoned content and SEO article writer and has worked on projects related content writing, blog, brochure writing and creating marketing collateral. She also has hand on experience in technical and business writing. You can find more about her work from her website WRITING ROUTES Nitima also maintains a blog - Offbeat Spirituality which gets around 2500 hits every day.

Why SEO Article Writing Is Better Than Plain Content Writing?

Do you think there's a difference between plain content writing and SEO article writing? If not, then you must read till end and we'll see what you think.

Search Engine Optimization article writing or SEO article writing is one of the biggest things to hit the internet and online marketing since…well…search engines! Although many know that SEO is a great way to ensure that their site ranks well in search engine rankings, a clarity between white hat SEO tricks and grey methods is somewhat missing.

The great debate of SEO Article Writing vs. Content Writing

Some people will argue that content writing is different that SEO article writing, and to some extent, it is true as well. Some of the things that you need to bear in mind which doing any of these writings is that both content writing and SEO article writing must have good grammar, thoroughly researched, entertaining, engaging, informative, and relevant.

However, one of the major differences between the two is that content writing doesn’t have to be focussed on using keywords at a specific density to optimize the page for search engines (which in turn promotes higher page rank), whereas SEO article writing is precisely about it. There are many websites that have promoted themselves to a new height by consistently following their SEO article writing plan.

SEO article writing can prove to be tough when the keywords aren’t something that a normal speaker, reader, or writer would say, read, or write. The SEO keywords must flow naturally and appear to blend in with the theme, while at the same time fitting the requirements of SEO article writing and web promotion. Only truly talented SEO writers can write articles worth reading and gaining information

What is good SEO Article Writing about?

Before you find a writer who can do SEO article writing for you, you need to know what a decent SEO article looks like. As a client, you should know what kind of content you need, do you need it to be written in first person or third, and how long the article should be. There are plenty of SEO article writing companies that will tell you that average length of a SEO article should be between 400 and 600 words. Depending on the type of content and the way it'll be used, you can find out your keyword density. According to the standard SEO article writing rules, a web page or blog post of 500 words you should have a keyword density of around 2.5%-4%, implying a good SEO article writing should give you between 12 to 22 keywords for a 500 word article. That’s a little bit more than what you think. If you don’t think it is difficult, go ahead and give it a try. You will most likely be surprised to find out at how difficult SEO article writing can be.

Finding a good company in SEO article writing

Once you know how tough SEO article writing is, the best is to leave it on professionals. Only quality SEO article writers can deliver articles at the speed of light. They also help you understand the other intricacies of SEO article writing. If you are finding it difficult to categorise any writing as SEO article writing, consider this article as an example - Do you realize that the key phrase used in this particular article is 'SEO article writing'? The total number of words for this article is 600 and the number of times the keyword phrase was used is 28 times. The keyword density is 4.66%

_______________________________________________________

Nitima is a seasoned content and SEO article writer and has worked on projects related content writing, blog, brochure writing and creating marketing collateral. You can find more about her work from her website WRITING ROUTES or blog - Offbeat Spirituality

7 Tips on Successful Blending of Web Content Writing with SEO

Writing web content that gives you not only satisfies your customers but gives you good ranking on search engines. There were days when only few sites were on the internet and people didn’t expect much from them but as the time is progressing, readers have become smarter and are immediately put off by bad content writing.

Blending SEO with web content writing is an art that only few excel in. Writing SEO enriched web page content is entirely different from article, blog, and other forms of writing. Your web page content is the mirror of your company and highly valuable for your website to be ranked high. Write it in a way that online users can interact with it and are left spellbound. Here are some tips on successful blending of web content writing with seo that can help -

1.       Write good content – Without it, you will be wiped out within days. The point to remember is that no matter what your subject matter is, your web content will reach a large audience and help your website beyond the SEO benefits only when its written well.

2.       Intellectual writing – Without it, you’ll look dumb. There are plenty of SEO Article Writers that know how to use crisp language and if you are one of those – well, congratulations!

3.       Credibility – Without it, your queries wouldn’t get converted into useful business. Credibility is the demand of all the companies looking out SEO writers. So, if you are a content writer, make sure that you track your work and create a list of link where all your articles are posted. This will help you to use them as samples should a prospective client asks for it.

4.       Get a professional editor – Without it, you’ll never get to know the quality of your content. Professional editors charge INR 60-70 per page and can correct your content with as little as one day.

5.       Look at the competitors’ websites – Without it, you wouldn’t know what’s latest in the industry. Yours visitors will not take interest in browsing your website if your competitor has shared information that is more relevant. Every reader will like to know what new you are offering and if it is the same, why would people like to stick to your website?

6.        Know your keywords – Without it, search engines will ignore you. Inducing keywords in your content is simple. However, avoid the temptation of stuffing them in a way that web content becomes totally useless.

7.       Recheck and change– Without it, you wouldn’t know what you’ve been missing.

Remember - Content development plays important role in SEO. So if you want to write for your own site, consider these points and you’ll do well.

_______________________________________________________ Author: Nitima, web content writer You can click here for her portfolio or Contact her at sood.nitima@gmail.com