Top 10 Content Writing Mistakes that You can Avoid

Although content is considered king when it comes to attracting traffic on a website, most companies remain ignorant. They fail to estimate the power of good words, right punctuations and properly constructed sentences while posting their web content, Ezine article, blog post content or an Ehow guide. What to know what most miss while finalizing their content?

Spelling, grammar and punctuation: Basic but usually overlooked. When someone’s creating their web content, the easiest-to-avoid error can be their downfall.  Hard to believe but there are thousands of websites with the web content that has 30-40 run-on sentences.  You just don’t need to write the web content; you need to get it proofread as well to avoid this common content writing mistake.

Ever Changing voices: Some writers make such an amateur shift from first person to third that it becomes almost impossible to read the web content. “We” to “I”, “you” to “his” or “I” to “them” breaks the consistency of the web content leaving the readers to scratch their heads as to who you are referring to.

Excessive hype: Web content is written for a purpose, right?  Maybe you wish to promote your newest fashion line. If you could have it your way, you might probably want to write everything little detail about the product. Just how great it is going to be, how plus size women need not feel to be left out, the exclusivity of fabric and so on.  Caution: readers will at once shift from your web content if it is only promotional.  Give them something from what they scan.  There are millions of sales pitches lying out there and they don’t want to waste time reading one more.

Staying specific.  Your reader wants info. They land on your webcontent article because of the promise its title does to deliver. But if you start-off writing too broadly without any sense of direction, as a common error to do while compiling the web content, they’ll soon loose interest in reading and will shift to other resource.

Complicating the content: If you want to show your unusual talent of using ten different adjectives in one single sentence, write other things like novel, essays or case studies for that. Web content needs to be kept simple and straight.

Spelling conventions: Every website demands to be written in the local dialect. If you can’t distinguished between spellings such as ‘colour’ and “color”, “cheque” and “check” or “materialise” and “materialize”, then you ought to hire a professional web content writer.

Need of the content: Are your readers expected to take some action as soon as they hit on your page or your web content is just to give them weighty information? A news release is written differently than a promotional article which is unlike writing for kids. Unless you understand the precise requirement, you’ll not be able to write a good copy.

Weak headlines. Unique and creative headline have gathered more interest in past and they will continue doing so in future. Using a keyword in the headline ensures the web content gets picked up by search engines quickly.

Introductory paragraph. Make it dull and see your readers crossing your web content, or make it compelling enough to entice visitor go through your entire page – choice is yours. Ideally, the introductory lines should give a sneak peek of what’s in store for the reader in rest of the article. Making it witty, catchy or funny will get your content good response.

Car Rentals Cairns Airport Australia

Cairns is no doubt a tourist town. It has an infectious energy that usually makes people stay here a few days more than what they planned. With its lush topical setting, Cairns is known globally. On its beaches you’ll see professional photographers and tourists with 15 cm lens, ready to click every move of the tropical birds, local ladies performing aqua dance at every lagoon pool, local families sharing their picnics with the outsiders and a craze for fitness jogs. Overhead, aeroplanes take off with such an amazing frequency yet on the ground you’ll be able to hear the straw –sucking sound of gecko. As the gateway to Great Barrier Reef, Cairns gets thousands of visitors every year.

It also has the distinction of being the world’s most popular diving sites. You’ll also find tons of tour, cruise and dive operators cashing on this. When here, don’t forget to go for bungee jumping, take a tour to Port Douglas, Atherton Tablelands and hooking up with the fellow travellers for more fun and adventure.

The Cairns Airport is located 4 miles (7 kms) from the Cairns central business district. It lies between Trinity Bay to the east and Mount Whitfield to the west and has the circle of rich rainforest around it that make a nice place for a day’s picnic. Operated by the North Queensland Airports Group, it is conveniently located at the distance of 5 miles from the Cairns shopping centre. If there’s something you are planning to buy from this city, a quick stopover at the shopping centre while you are coming from the airport or going towards it can save you a lot of time.
The airport has two passenger terminals, both located on the eastern side of mangrove swamp. The terminals are at the distance of 220 meters from each other. The main runaway of the airport runs from north to south and is 3,196 meter long.

There are many car rental companies in Australia that offer vehicle of your choice and give you a head start in your journey from the Cairns Airport. By renting a car from a leading Australia Car Hire company, you not only get cheapest prices but also the freedom of moving anywhere without having to rely on public transportation. Other advantage of hiring from directly from the car rental website is that you get complimentary roadside assistance in case your vehicle develops some technical snag.

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Author: Nitima, Web Content Writer.

This SEO article was originally written for a SEO company that wanted bulk articles, but disappeared as soon as they got their work done without bothering to pay. Not sure if this is what we call business ethics. It is really shameful that such vendors get hired by companies which in turn fail to bother themselves with the source of original content.

I am posting this work here as my original. Any copyright violation would be counted as an offense.

Content writer's brush with a printing press

 This write-up is about my short but interesting brush with a UK printing firm that required a freelance content writer for their printing press. Most of the work that I had undertaken so far was related to business writing and so when they asked me to write



Of course writing web content is easy, but creating slogans for every page of their stationary, that too within few hours was challenging. 



_______________________________________________________ Author: Nitima, web content writer and acomplished business writer.
click here for her portfolio

Car Rentals Brisbane Airport Australia

Brisbane may be known worldwide as Australia’s third-largest city, but for centuries it was seen as the poor cousin of Melbourne and Sydney and sleepy town hiding behind a metropolitan facade. However, things have changed a lot in recent years. Brisbane has been able to successfully shed its slumber image and has emerged as one of the most looked-for places to live in Australia. With an estimated 700 - 1000 people packing their stuff and moving up here permanently every week, Brisbane has a charm that people just can’t resist.

The lazy yet perfect subtropical climate of Brisbane exhibits such a rich cultural appeal that international tourists like to visit it more often than once. Once here, it’s easy to fall in love with this city because of the down-to-earth attitude of the locals.

The Brisbane Airport serves Brisbane and its passenger load makes it the third busiest airports in Australia. It is located at the suburb with the same name and is the primary hub for Virgin Blue and secondary hub for both Jetstar and Qantas. The Brisbane Airport is also home to Qantas' heavy maintenance facility.

The Brisbane Airport has separate domestic and international passenger terminals, cargo terminal and a General Aviation terminal. The incoming and outgoing traffic is managed through two parallel runways. If you are driving from the central business center, take the Gateway Motorway to reach the airport. However, be aware of the traffic and waiting time which can sometimes be as long as 40 minutes, just to enter the Airport Arterial Road.

The Brisbane Airport was voted the finest airport in the whole Australia-Pacific region. It is also in the good books for having the friendliest airport staff in the world. Some of the passenger services at airport include – visitor’s information desk, hotels/ motels at airport, duty free shops, food courts, door-to-door airport shuttle, car rental booths, taxi center and affordable car parking. The airport is also connected through the public transportation system – Airtrain.

If you like to explore the city search online for a preferred car hire service provider in Australia.



_______________________________________________________ Author: Nitima, freelance web content writer You can click here for her portfolio or Contact her at sood.nitima@gmail.com